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RESUME

Experience

2023 - Present

Product Designer

Innovid

  • Designed and improved key features, collaborating with PMs to improve UX and reduce churn.

  • Integrated AI solutions across products, identifying and implementing opportunities.
    Expanded and maintained the design system, ensuring accessibility.

  • Trained teams on Figma through onboarding, Zoom, and video tutorials.

  • Led brand team transition to Figma.

  • Improved workflows and collaboration in the design system guild.

  • Mentored and received mentorship for continuous growth.

2020 - 2023

Senior Graphic Designer and Product Designer

ControlUp

  • Worked as part of the product design team, leveraging Figma to iterate and enhance company products.

  • Enhanced products and the design system through creative solutions and improved UX/UI, ensuring smoother interactions and consistent, appealing visuals.

  • Led end-to-end UX/UI design for the website, creating marketing materials, animations, assets, and graphics.

  • Pioneered successful promotional videos on social media, resulting in a substantial increase in company leads.

2019 - 2020

UX/UI Designer | Illustrator | Animator

Vidazoo

  • Managed UX/UI for web and mobile apps at Vidazoo’s sister companies.

  • Led logo design, video editing, and graphic design for diverse media platforms.

  • Created captivating graphics, illustrations, and animations for games, most notably “Oh llama!”

2010 - 2019

Lead Designer

Weizmann Institute of Science

  • Oversaw all web and graphic design, UX/UI, digital, and print projects.

  • Managed academic books and projects, conferences, and Ministry of Education projects.

2012 - 2013

Guest Lecturer

  • Delivered engaging lectures on animation, Photoshop, and Illustrator.

HackerU

2009 - 2010

Character Animator

Crew972

  • Produced captivating 3D character animations for the “Road Runner” short film series on Cartoon Network.

2007 - 2009

Lead Graphic Designer

  • Created high-quality illustrations and graphic designs.

Weizmann Institute of Science

Education

5.2018 - 11.2018

Certification Studies in UX/UI | Netcraft Academy 

Netcraft Academy

2007 - 2008

Character Animation Certification

AnimationMentor.com

2003 - 2006

Certification Studies in Graphic Design

Tiltan Art College

Other Capabilities

Skills

  • Product Design

  • UI/UX Design

  • Prototyping

  • Graphic Design

  • Illustration

  • Video Editing

  • Animation

  • Strong attention to detail

  • Excellent communication skills

  • Figma

  • Adobe Photoshop

  • Adobe Illustrator

  • Adobe After Effects

  • Adobe XD​

Languages

  • Hebrew (mother tongue)

  • English (highly proficient)

Military Service

1999 - 2002

  • IDF - Artillery forces (full service)

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